Influential

  • Las Vegas, NV, United States
  • 501-1000 employees
  • Influencer Marketing Platform

Influential, acquired by Publicis Groupe in 2024, runs Captiv8 across 15M+ creators, applies ML to 100B+ data points, and has driven $2.5B+ in measurable sales. The Velocity Index ranks creators on velocity and brand relevance. Customers include Amazon, Walmart, Disney, Google, Toyota, Pepsi, P&G, and Netflix.

Customer stories

HangarFour grew influencer marketing business 4x
Influential x HangarFour
Industry
Creative and digital advertising agency

HangarFour grew influencer marketing business 4x

Results

4x

Influencer marketing business growth

Connect Management's Uber campaign hit 48M organic views
Influential x Connect Management Ltd
Industry
Talent Management

Connect Management's Uber campaign hit 48M organic views

Results

48M+

Organic views

Ideal Living doubled affiliate conversion rates
Influential x Ideal Living
Industry
Wellness-tech

Ideal Living doubled affiliate conversion rates

Results

2x

Conversion rates

DripDrop reached 80M impressions with 50+ creators
Influential x DripDrop
Industry
CPG

DripDrop reached 80M impressions with 50+ creators

Results

80M

Impressions

+39%

Brand awareness

85%

Positive sentiment

DripDrop grew brand awareness 39% with influencer marketing
Influential x DripDrop
Platform
Instagram, TikTok, YouTube
Industry
Health & Wellness

DripDrop grew brand awareness 39% with influencer marketing

Results

+39%

Brand awareness