Qualcomm Snapdragon drove $422K revenue at Coachella

The Goat AgencyNew York, NY, United StatesIPI Score 57/100
Brand worked with
Qualcomm
Platform(s) used
Instagram, TikTok, Facebook
Service provided
Influencer Marketing
Campaign
Sponsored Content

What The Goat Agency did

Qualcomm Snapdragon partnered with three macro lifestyle influencers to document their Coachella experiences using Snapdragon X Elite-powered laptops, showcasing features like battery life and connectivity through authentic storytelling. The culture-first campaign ran across Instagram, TikTok, Facebook, and YouTube with paid media amplification, generating $422K in attributable revenue and 98% positive sentiment.

Reported outcomes

View the campaign
14M
Engagements
265M
Impressions
$422K
Revenue generated
5.3M
Combined following
98%
Positive sentiment

Figures are agency-reported. We spot-check against public filings and client statements where available.

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