Happy Socks interactive bench drove 40k Instagram reach
- Brand worked with
- Happy Socks
- Platform(s) used
- Service provided
- —
- Campaign
- Event Coverage
What Seed Marketing did
Created Moodwear Bench, an interactive public bench wrapped in Happy Socks patterns with hidden lightbox activation when someone sits down, sparking conversations about happiness. Content was amplified by creator Max Selwood across Happy Socks' Instagram channels during Christmas season.
Reported outcomes
View the campaignNo metrics published for this case study.
Figures are agency-reported. We spot-check against public filings and client statements where available.
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