DICK'S holiday campaign drove 6.4M views with athletes
- Brand worked with
- DICK'S Sporting Goods
- Platform(s) used
- TikTok
- Service provided
- Influencer Marketing
- Campaign
- Sponsored Content
What Open Influence did
Campaign drove national awareness by spotlighting five Texas stores transformed with festive décor by professional athletes through a short-form series hosted by Allison Kuch. Generated 6.4M+ views and 94K engagements while highlighting holiday picks and Sports Matter grant support.
Reported outcomes
View the campaign6.4M+
Total views
94K
Total engagements
38K
Total shares saves
3.3M+
Total followers targeted
Figures are agency-reported. We spot-check against public filings and client statements where available.
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- Brand worked with
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- The North Face
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- Service provided
- Event Coverage
- Client Industry
- Fitness & Sports
- Brand worked with
- The FA
- Service provided
- Influencer Marketing
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- Fitness & Sports