
Buttermilk
Founded in 2016 and based in London, Buttermilk Agency runs influencer marketing and content campaigns with a clear focus on fashion, beauty, and luxury brands.
Case studies

Results
$90.7K
Total emv
1M
Total views
33%
Avg watch rate

Results
60%
Views above kpi
142%
Engagement rate above kpi
95%
Creator following above kpi

Results
+60%
Creator following over kpi
+201%
Content engagement over kpi

Results
20M
Top post views (@alixearle)
6.3M
Top post views (@michelleinfusino)
22M
Top post views (@kateholmespeterson)

Results
33%
View rate
+627K
Total views
9.9%
Avg engagement rate

Results
6%
Sales growth yoy
198%
Brand mentions yoy increase

Results
7.5%
Engagement
13M
Impressions
450%
Product search spike

Results
8M
Total views
£43K
Earned media value
93%
Creator satisfaction rating

Results
+294%
View rate vs kpi
+22%
Engagement rate vs kpi
+215%
Creator following vs kpi

Results
#1 in 2 categories
Sephora ranking
+67%
Post kpi overdelivery
+684%
View kpi overdelivery

Results
4%
Engagement rate above kpi

Results
+224%
View rate, over kpi
+227%
Impressions, over kpi
+57%
Engagement rate, over kpi

Results
+262%
Views vs kpi
+35%
View rate vs kpi
+6%
Engagement rate vs kpi