Kilian Blue Moon Ginger Dash hit 6.5M reach
About the campaign
- Brand
- Kilian
- Service
- Influencer Marketing
- Platform
- —
- Campaign
- Sponsored Content
What Vero did
The campaign created a sensory experience celebrating Kilian Hennessy's 15th anniversary, featuring scent consultations and prominent Thai celebrities who engaged with the Blue Moon Ginger Dash fragrance launch. The influencer activation reached 6.5M people and generated 81K total engagement across social media platforms.
Reported outcomes
MetricResult
Total reach6.5M
Total views2.5M
Total engagement81K
Influencers engaged22