Ecco AW21 campaign drove 915K impressions with 6 influencers

Disrupt MarketingLondon, United KingdomIPI Score 51/100
Brand worked with
Ecco
Platform(s) used
Service provided
Influencer Marketing
Campaign
Brand Ambassadorship

What Disrupt Marketing did

ECCO worked with ambassador Alanna Doherty and 6 micro influencers to drive awareness of their AW21 shoe range. The campaign focused on showing how to style the collection in an authentic way, making the brand feel more accessible and driving new audiences.

Reported outcomes

View the campaign
60+
Assets delivered
61k+
Total engagements
915K+
Total impressions
3.91%
Average engagement rate

Figures are agency-reported. We spot-check against public filings and client statements where available.

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