Caba's podcast series drove 459% traffic spike
About the campaign
- Brand
- caba
- Service
- PR & Communications
- Platform
- Podcast
- Campaign
- Podcast Sponsorship
What Bottle did
Created an original 6-episode podcast series hosted by 'That Money Guy' finfluencer Gabriel Nussbaum to reach young accountants with personal finance support. Achieved 459% increase in website traffic to financial pages and 82% increase in financial assistance cases through integrated PESO channel approach.
Reported outcomes
MetricResult
Brand mentions100%
Podcast rankingTop 25%
Website traffic increase+459%