Djanan Kasumovic

He previously served as Head of Growth at Influencer Marketing Hub, Country Manager at SnappCar Denmark, and Strategic Growth Manager at B&S Group in Amsterdam. He holds an MSc in International Marketing and Management from Copenhagen Business School. His work sits at the intersection of data infrastructure, content systems, and influencer marketing performance, with a focus on building the analytical frameworks the industry has lacked. He led the survey design, data analysis, and cross-tabulated research methodology for this report.