Once Upon a Farm hit 2.3M impressions with 17 influencers
About the campaign
- Brand
- Once Upon a Farm
- Service
- Influencer Marketing
- Platform
- Instagram, TikTok
- Campaign
- Sponsored Content
What Billion Dollar Boy did
Seventeen family-focused influencers created content showcasing Once Upon a Farm's baby nutrition products through Main Feed photos, IG Reels, and TikTok videos. The campaign generated 224 pieces of content with 2.3M impressions and was amplified through targeted paid media to reach female parents.
Reported outcomes
MetricResult
Influencers17
Pieces of content224
Total engagements76.9K
Actual impressions2.3M