Chilly GOAT reached 5M views across 556 creator posts

Viral NationNew York, NY, United StatesIPI Score 74/100
Brand worked with
Michael Phelps Chilly GOAT Cold Tubs
Platform(s) used
Instagram, Facebook, TikTok
Service provided
Influencer Marketing
Campaign
Sponsored Content

What Viral Nation did

Viral Nation launched a creator-led campaign with 18 creators from fitness pros to lifestyle tastemakers who shared platform-native content across Instagram, Facebook and TikTok showing how cold therapy supported physical recovery and mental toughness in everyday life. The campaign repositioned cold tub therapy from elite performance tool to accessible lifestyle investment for everyday wellness seekers.

Reported outcomes

View the campaign
556
Posts
5M
Views
18
Creators
169K
Engagements

Figures are agency-reported. We spot-check against public filings and client statements where available.

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