Call of Duty League grew subscriptions 32% with creators
- Brand worked with
- Call of Duty League
- Platform(s) used
- YouTube, Twitter/X, Instagram, TikTok
- Service provided
- Brand Ambassador Programs
- Campaign
- Brand Ambassadorship
What Viral Nation did
Viral Nation orchestrated a complex ambassador program with eight top-tier creators generating awareness and engagement across YouTube, Twitter, Instagram, and TikTok throughout the seven-month CDL season. The campaign converted hundreds of thousands of casual gamers into active fans and increased CDL subscriptions by 32% in a single season.
Reported outcomes
View the campaign6.2M
Views
96M
Impressions
+32%
Subscribers yoy
Figures are agency-reported. We spot-check against public filings and client statements where available.
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