Seed Marketing

Based in London with a team of 11 to 50, Seed Marketing is an experiential and influencer marketing agency that builds campaign work around live events, campus activations, and creator-led content production. The agency handles the full chain from influencer sourcing and talent representation through to branded UGC packages and social-first community management, with particular depth in student and youth marketing. Clients include lululemon, Adobe, Revolut, Spotify, Taco Bell, Jack Daniel's, and Bud Light, spanning fitness, fintech, entertainment, and food and beverage. A campus tour for Adobe Express across 27 UK universities produced 42k account sign-ins and a 98% year-on-year sign-in uplift. A Taco Bell student tour across ten UK cities reached 75M people and drove a 153% late-night sales uplift. For lululemon's Club 600 event series, 82.9% of attendees said they would attend another event, with 35% new to the brand.