Open Influence

Based in Los Angeles and operating for over 12 years, Open Influence is a full-service influencer marketing agency with a team of 51 to 200 that handles everything from creator sourcing and campaign strategy to content production and data analytics. The agency runs full-funnel creator campaigns across Instagram, TikTok, and YouTube, with particular depth in entertainment, automotive, food and beverage, and health and wellness categories. Clients include Uber, AT&T, Moderna, Disney Pixar, Subaru, Amazon Prime Video, Mercedes-Benz, and Lionsgate, among others. A campaign for Moderna using the #SpikevaxPartners creator network generated 503 million impressions and 32 million engagements at a 6.44% engagement rate. A narrative-driven creator campaign for Lionsgate's Ballerina, where creators completed stunt challenges at 87Eleven, produced 14 million views across 195 million targeted followers. The agency received a 2023 Shorty Award in the Shopping category.