Mogu Mogu UK launch drives 45M TikTok views
About the campaign
- Brand
- Mogu Mogu
- Service
- Influencer Marketing
- Platform
- TikTok
- Campaign
- Sponsored Content
What CEEK did
CEEK managed the UK launch of Mogu Mogu soft drinks, building the brand's digital presence from the ground up through viral TikTok content creation, strategic influencer partnerships, and omnichannel marketing. The campaign achieved 104k TikTok followers, 45 million views, and made Mogu Mogu the 3rd best-selling drink on TikTok after Prime and Lucozade in 2023.
Reported outcomes
MetricResult
Roas270%
Tiktok likes2M
Tiktok views45M
Hashtag posts97K
Tiktok followers104K
Bfcm sales increase250%
Instagram followers13K