Lenovo Legion reached 26M views in saturated gaming market

About the campaign

Brand
Lenovo Legion
Service
Platform
Campaign
Sponsored Content

What Socially Powerful did

Legion aimed to carve its unique identity within the densely populated gaming social landscape of the UKI and establish an unparalleled presence that resonated authentically with the gaming community. The campaign focused on reactive and proactive content to drive organic growth, achieving 13M impressions, 26M ad placement views, and 1.1M stream followers.

Reported outcomes

MetricResult
Impressions13M
Stream followers1.1M
Ad placement views26M