Ryan Prior cover
Ryan Prior

Ryan Prior

Head of Marketing

Modash

Darlington, United Kingdom3 years experience

Head of Marketing, Modash – growth marketer who quadrupled quality signups by building an SEO‑driven inbound engine and champions authentic creator partnerships.

Ryan Prior leads marketing for Modash, an influencer marketing platform used by thousands of brands to find and manage creators. Joining the company when it was still an early‑stage SaaS, he built a content‑driven marketing engine that relied on SEO and free mini‑tools like a fake‑follower checker to attract and educate prospects. This strategy scaled Modash from €1 million to over €6 million in ARR with 100 % inbound sales and no outbound team. On podcasts and industry panels he shares the ’95/5 rule’ and emphasises that most of the market is not ready to buy, so marketers must invest in brand building long before a purchase decision. Ryan advocates authentic partnerships: as he told Buffer, "Truly authentic partnerships are rarer and more effective." He continues to experiment with content formats, invests in community, and helps other B2B SaaS marketers replicate Modash’s success.

Experience

Head of Marketing

Modash

2022 - Present

Affiliate SEO

Various niche projects

2019 - 2024

SaaS SEO Growth Strategist

Skale

2021 - 2022

Digital Marketing Manager

Toggl Plan

2019 - 2020

Director & Head Of Digital Marketing

Go Limitless

2016 - 2019

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Thought

Leadership

Full

Experience

Head of Marketing

2022 - Present

Modash

On the journey from $1M --> $10M ARR & beyond! We grew 2.25x in 2023, despite the macro environment. So far, I'm kinda like a "Marketing Team Captain". Still very much on the field and executing, while leading a small team.

Affiliate SEO

2019 - 2024

Various niche projects

Buying, growing, selling various niche sites with SEO & content.

SaaS SEO Growth Strategist

2021 - 2022

Skale

Growing MRR through SEO strategy for SaaS brands :). Some highlights: -Growing non-brand organic product signups by 8.5x YoY at Attest -Doubling non-brand organic MQLs at Perkbox in 7 months -Growing transactional 'Buy' pages from 0 to 5k+ monthly clicks for Moonpay (incl. ranking #1 for competitive high intent keywords like 'buy Ethereum with credit card') https://skale.so/

Digital Marketing Manager

2019 - 2020

Toggl Plan

Toggl Plan is a beautifully simple tool for managing your tasks, teams and projects https://toggl.com/plan/ ryan.prior@toggl.com

Director & Head Of Digital Marketing

2016 - 2019

Go Limitless

Managing agency growth & client accounts in paid social, paid search, and SEO/content marketing. Original founded as Globe Digital, and merged with another small local agency.

Co-Founder

2018 - 2019

Linkeroo

Linkeroo is not currently operational. Linkeroo provided SEO agencies, in-house executives, and DIY SEOs with guest post placements. Real sites with real traffic, niche relevant, permanent, dofollow placements. Sourced & written by UK professionals. https://linkeroo.co

Treasurer

2015 - 2019

Middlesbrough Sea Cadets

While part of the national organisation, each individual sea cadet unit is an independent charity in its own right, with a unit management team (board of trustees) and team of volunteer staff. I sat on the board of trustees for MSC in my role as treasurer.

Director

2015 - 2017

Mello Cleaning Ltd

A domestic cleaning service that allows users to easily book & schedule their cleaning online in 60 seconds, via the Launch27 booking platform.

SEO & Content Strategist

2022 - 2022

Modash

Marketing Team Lead

2020 - 2021

Toggl Plan

Leading a small but effective fully-remote marketing team :) Focused on data/analytics, demand generation, and product marketing