Alexander Frolov cover
Alexander Frolov

Alexander Frolov

CEO & Cofounder

HypeAuditor

United States of America8 years experience

Co-Founder & CEO, HypeAuditor – Alexander Frolov leads HypeAuditor, the analytics platform bringing transparency and data-driven insight to influencer marketing.

A seasoned entrepreneur and technology leader, Alexander co-founded HypeAuditor in 2017 after recognising that influencer marketing needed better tools to combat fraud and measure true influence. Before HypeAuditor he spent a decade building Fotostrana, Russia’s largest social-entertainment network with over 50 million users, where he oversaw product, analytics and growth. Those experiences taught him the value of community and the challenges of moderating user-generated content. With HypeAuditor he pioneered AI-based audience-quality scoring and launched a marketplace that helps brands, agencies and creators connect based on authenticity and performance. Alexander often speaks about ethics in the creator economy and sits on industry panels discussing AI and influencer marketing. His long-term vision is to empower creators worldwide by making the industry fair, accessible and data-driven.

Experience

CEO & Cofounder

HypeAuditor

2017 - Present

Mentor

Playkot

2018 - 2023

CEO

FS Play

2013 - 2018

Game Director

Fotostrana.ru

2009 - 2013

Director Of Partnerships

Fotostrana.ru

2008 - 2009

Thought

Leadership

HypeAuditor CEO Talks About AI In The Creator Economy
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HypeAuditor CEO Talks About AI In The Creator Economy

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Experience

CEO & Cofounder

2017 - Present

HypeAuditor

At HypeAuditor, we lead the way in influencer marketing. Trusted by thousands of brands and agencies worldwide, we've earned awards for our innovation and are frequently featured in top media like Forbes, The Washington Post, and Business Insider. With a database of over 200 million creators across Instagram, YouTube, TikTok, Twitter, and Twitch, our platform allows brands and agencies to easily find and connect with the best creators for their campaigns. Whether it's for paid integrations, a comprehensive product seeding strategy, or building long-term advocacy programs, HypeAuditor streamlines the entire process. From discovery to communication, campaign management, and performance tracking, our tools handle every aspect of influencer marketing with efficiency and ease. We also take pride in our industry-leading fraud detection technology, ensuring that brands invest only in productive, verified collaborations, safeguarding their marketing budgets. Our mission is simple: to make influencer marketing as effective, transparent, and pain-free as possible.

Mentor

2018 - 2023

Playkot

This was almost like a hobby for me because I love games and wanted to find something that would allow me to participate in making real, big games. I started by mentoring the C-level team of the oldest company project, Super City. I brought a data-driven approach and my product development and monetization skills. Even though it was the oldest game in the company's portfolio, we hit record revenue growth in the first year. After one by one, I started mentoring all the company games, Age of Magic, Spring Valley, all R&D projects, and even the C-level transformation project at the very end. It was an interesting part of my life and a refreshing experience.

CEO

2013 - 2018

FS Play

Fotostrana is the biggest social entertainment network in Russia with over 50 million registered users. It was designed as a space where users can meet, chat, play games, and take part in all kinds of contests. Its DAU is 800K+, MAU is 2.5KK+

Game Director

2009 - 2013

Fotostrana.ru

I was the Head of Game Development at Fotostrana. The largest project I managed was My Pet World with around 15 separate game applications from farming games to poker. My team developed a platform that allows integrating our partners’ games. So far, there are over 100 different games connected.

Director Of Partnerships

2008 - 2009

Fotostrana.ru

Our team built the company’s first affiliate marketing program named Fotocash. I managed to grow it into a successful marketing channel with a steady stream of new users. It is still active and known as CPAZilla.